Bhaktivedanta VedaBase: Śrīmad Bhāgavatam 10.54.43

ātma-moho nṛṇām eva

kalpate deva-māyayā

suhṛd durhṛd udāsīna

iti dehātma-māninām

SYNONYMS

ātma — about the self; mohaḥ — the bewilderment; nṛṇām — of men; eva — only; kalpate — is effected; deva — of the Supreme Lord; māyayā — by the illusory, material energy; suhṛt — a friend; durhṛt — an enemy; udāsīnaḥ — a neutral party; iti — thus thinking; deha — the body; ātma — as the self; māninām — for those who consider.

TRANSLATION

The Supreme Lord's Māyā makes men forget their real selves, and thus, taking the body for the self, they consider others to be friends, enemies or neutral parties.

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His Divine Grace A. C. Bhaktivedanta Swami Prabhupāda, Founder Ācārya of the International Society for Krishna Consciousness
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